Our Approach

How We Work

We work for and with our clients to create individualized business growth strategies that fit the unique environment of the political consulting industry. Here’s our process:

Political Business Bootcamp

For businesses that haven’t yet crossed the $1mm/year revenue line, Political Business Bootcamp is our startup training course designed to give you the tools you need to be ready to scale your business and build your team.

Political Business Masterminds

Every week our team of MBA and mindset coaches meet online to lead in-depth discussions with political business owners organized by business size and party affiliation. These masterminds also come together in person three times a year for intensive business planning retreats.

Political Business Management Consulting

For businesses who have already exceeded $1mm/per year, we offer deep dive analysis, strategic planning, and execution support for key business issues including finance, operations, staffing, marketing, sales and leadership training.

What our clients say

Morgan Bonwell Right Strategies

As a new business owner in the political industry, things come at you quickly. Right from the start, Michelle and the PBI team helped me get a firm grasp on where we are at and where we want to be in the years to come. We have been working on essentials like business development and financial forecasting. This development program is exactly what we needed to understand the back end of our business and allows us to work that much harder for our clients.

Ryan Irvin Change Media

Before working with Michelle, I thought I had a firm grasp on success. She proved me wrong in the best way possible. With finesse and insight, Michelle has this uncanny ability to see potential where others don't. She's not just a coach; she's a game-changer. If you have the chance to work with her, take it.

Jessica Teal Teal Media

When we first started working with Michelle 3 years ago, she said we would be a $10M company. At the time, I couldn't even imagine what that looked like, kind of laughed it off, and told her I would settle for $5M. Well, Michelle proved me wrong. We not only achieved that $10M goal post that Michelle said we were capable of, we surpassed it. Which reminds me, when in doubt, trust Michelle. That woman is a powerhouse soothsayer.

Jessica Grennan Simple Majority

Michelle is a guiding force, a kick-ass, a supportive hug and a helpful hand — sometimes all at once. From the basics to targeting audiences to getting over your own shit, having her whole team rooting for my success is making my business a reality, even during the most challenging personal time.

About The Institute

How We Work​

We work for and with our clients to create individualized business growth strategies that fit the unique environment of the political consulting industry. Here’s our process:

  • Assessing Unique Needs: Each business is unique, and each founder has different desired outcomes. We start by planning with the end in mind. We dive deep with each client to fully understand where they are, how they got there, and where they’d like to go.

  • Designing a Consulting & Coaching Plan: Once we’ve analyzed your background, current state, and business goals, we’ll recommend the best way for us to work together. If we don’t think we’re a good fit, we’ll be honest about that too and point you in the right direction.